caroline blomst loves esprit collab.

Here’s the second part of the short story about my Esprit capsule collection which will be in stores this spring! The first part of the design process was deciding on theme and colors. The second part of my design process was choosing all the styles, material and choosing color/patterns for each style.

My main goal was to find a lot of different styles that would suit a lot of different body types and needs. The fit is important, making just triangle bikinis are just way too easy and safe. This in combination with choosing the colors/patterns for each styles meant a lot of puzzling back and forth. When this work was done and on paper the first pieces was sown at the factory and later on tried on a fit model (more about that later).

All in all there is a total of 25 styles in the collection, bikinis, bating suits and tunics. The collection hopefully has something for everyone!

Pics above of moodboard, final colors and pattern, a pic of the different styles/colors, the final products and a sneak peek from the finished product on the model in the lookbook.